▶ Your Answer :
Since the economic and social development, the consumerism has gained its purchasing power. As a result, the massive goods can be available at a relatively cheaper price. The cheaper price would be able to bring some beneficial for consumers and businesses. Consumers can be happier by acquiring more goods at a cheaper price, whereas the companies could be able to produce the goods at a cheaper price. However, because the reduction in a quality and the environmental damages are inevitable, the destruction on the Earth and the quality must be controlled. Consumers could have the most advantages for goods are sold at cheaper prices, because this means consumers can acquire more products by spending a less money. With the goods being cheaper, consumers are no longer required to make a choice over items. They do not have to compare the price over quality per products, because they can acquire more goods. Having a cheaper price would be beneficial for a company because they can simply achieve the economic profit by having the low production costs. Since they can target broad market with the cheaper price, they already can hold the competitive edges compared to others, so that they can sell more goods. Thus, the cheaper price can be considered as the company's earning strategies. In contrast, the cheaper prices can have several disadvantages related to environmental damages. Since the massive goods are available at a market, consumers may purchase impulsively which could cause massive wastes to the Earth. If people are continuously purchasing goods and business are continously producing goods, the world becomes growing into the waste land. Therefore, the waste land could be the result for the excessive productions. Furthermore, in order to purchase a cheaper price, companies may have to use a cheap materials to reduce their quality. This cheap materials could be dangerous and harmful to human, because usually the cheap substances did not get the quality control tests. If they have to take the control tests, it would increase the final prices and they cannot keep their price low. In the case of IKEA closet, for the relatively cheap prices, the safety issue has raised. Therefore, the quality compared to the price is not worth it. In conclusion, massive amount of goods at a cheaper price can provide a variety of shopping options for customers and the company can make a huge profit by targeting a broad market. Nevertheless, the environmental damage and quality for products should be taken consideration. Therefore, the cheaper goods are not worth buying. |