▶ Your Answer : Increasing advertisements is sure to have far-reaching effects on modern society. From this aspect, a contentious question is raised about whether the merits of the advertising surpass its demerits or not. In this essay, pros will be addressed as follows.
A high number of consumers can purchase products with wisdom. Although several advertisements introduced by mass media such as television or radio mainly focus on those advantages, they helps customers to make a best choice and judgement. This is because the advertising offers a great deal of information, which guides buyers to compare its features with other similar products.In addition, the advertising is similar to a 'Wake-up call' to consumers. For example, with the era of overflowing mass media and online, the advertisement informs buyers the latest or newest products.
However, one problem follows after those benefits. When many of those who mainly rely on advertising purchase a new product in a shopping mall, they could be deceived by exaggerated advertisements. To examplify, a specific standard of law regarding online-shopping or home-shopping mall is not decided yet, and this, in turn, causes a massive amount of refunds from the customers who are lured by the overstated advertisements.
To recaptitulate, the embroiderd advertisements could overemphasize a disadvantage of advertising to some extent. But, it leads numerous buyers to rational purchase with diverse information and plays an 'Alarm-clock' which indicates an existence of up-to-date product for the consumer. |