Your Answer ▼ It is a common belief that the increasing number of mobile apps that have in-app purchases is disadvantageous. However, the advantages of paying for buying or using mobile apps supersede the drawbacks.
On the one hand, high-quality service availability is one of the advantages of paying for it. As people purchase content in applications, developers acquire resources for providing more useful content. Developers who operate free apps mostly apply various advertisements which cause inconvenience for enjoying service. According to a survey conducted by a Korean application development company, two-thirds of the people expressed their willingness to purchase to avoid from interruption of advertisements. Therefore, In-app purchasing facilitates high-quality service than the pervasive advertisement.
In addition, paying applications contribute to the development of the mobile application market and increase employment opportunities. The market became one of the critical industries in the world during recent decades. The more revenue in the company, the more opportunities for employment occurred. For example, NCsoft which is the biggest in-app purchase application developer in Korea offers over three thousand employment opportunities annually. As a result, the trend of paying for using mobile apps contributes to the market growth.
Consequently, people argue that paying to use mobile applications has significant disadvantages. However, the advantages that supersede the drawbacks such as high-quality services and market growth with more opportunities for employment in the society. |