▶ Your Answer : Some people think that how many owner invest is the standard of success. However, in my opinion, only advertisement cannot attract a lot of people. there are two reasons; The budget of marketing brings about a product's price. this discourage people to buy it. Moreover, It is more significant to increase company's money for the quality of items. First of all, If the company focus on advertising together with much money, the break-even point is higher. this make a few disadvantages. Suppose that owner spend a lot of money on knowing their products. would it be possible to provide consumer with reasonable price? absolutely not. the only key way to solve the problem is to reduce expending for marketing. For example, there are Supplement for vitamin C 'Aronamin'. My friends recommended me that this supplement is efficient with good price. The company was eager to have great profit through this. To show this positive affects, they started to invest on advertisement. Thus many people recognized the supplement. However, people hesitated to get that due to their price. On top of that, a well-made products could appeal to people without any addictive skills. This issue is double edge sword. it is also true that great marketing sometimes causes positive effects. However, I believe that the disadvantages offset the advantages concerning the fact that the basic is the most essential. For example, Korean society was shocking due to the fact that 'senior couple's love story' created massive financial benefits last year. Nobody knew the movie's success. At first, this movies accounted for smell area. After watching movies, people was significantly impressive and intrigued. Through mouse to mouse, a millions of people was looking for the movie. The fact proves a product is a weapon in itself. In a nutshell, Taking proper price that company make and the quality of a item into consideration, I firmly believe that Spending more money for advertising is not necessary for success in business. |