It is stated in the suggestion of the reading passage that online survey research has some of the advantages. However, the lecturer takes a skeptical attitude toward various merits that this system is believed to bring.
Firstly, the lecturer cast doubt on the reading passage that online survey research can access to group or individuals more easily. The main proof presented by the speaker was sample choice program because of self-answer. The respondent might transmit incorrect respondence.
Secondly, the reading passage indicated that researchers can receive help that is associated with optimizing their time from online survey research. On the contrary, the speaker claimed that reseacher can invest time in making more reliable result. This is because most people are not likely to participate in online survey research
Lastly, the claim of the reading that online survey research can save money such as making paper format was denied by the speaker. In fact, the lecturer argued that online survey research can be prone to pay more money rather than traditional survey because researcher should give a incentive such as lottery, coupon to increase participation.
To sum up, with regard to advantage of online survey research, the lecturer drew suspicion. |