▶ Your Answer : Undoubtedly, information plays a significant role in people's live when they purchase goods. Some people thinks that recommendation from friends and information from magazines are important while others do not. Both sides have their own reasons to support their view. If I had to choose one, I would say that reviews from online communities has the greatest impact on people's choices. There are several reasons as follows.
In begin with, When people purchase some goods by using reviews from online communities, it can help them to make a good choices. This is because there are a lot of real-time information analyzed by people in online communities about pros and cons of goods. These things are relatively more exact than something they can get from friends and magazines because many people write a review immediately after using the item. For example, Two years ago, I decided to buy laptop computer for my work. At first, I selected a product made by LG electronics that my friend recommended. However, My wife said to me that Samsung laptop was better for my work place where people are needed to be silent than LG electronics after comparing reviews from online community. Now, I am satisfied with that choice because Samsung laptop is more suitable to my work environment than LG
If people buy some things after comparing information from online communities, they can save money. Price of goods are vary from store to store. In online communities, people said about the price of goods as well as quality. Therefore, people found the cheapest things by using reviews from online communities. For instance, Two weeks ago, I was going to buy my smartphone. My friends recommended one store in my town. When I went to the store, I was very upset because the price of smartphone which I wanted to buy was very expensive. After this experience, I searched one of smartphone online communities. And I found one store far from my town sell that smartphone at reasonable price. I bought that smartphone and use it now.
All things considered, I strongly believed that reviews from online communities has the greatest impact on people's choice for the reasons as I mentioned above. All in all, the importance of the reviews from online communities cannot be overestimated in shopping.
|