Task 2 (05 Two-part question 유형) - 해커스 정규교재 p.
317 문제
Consumer behavior has changed considerably
in recent years due to technology. In what ways does technology affect consumer
activities such as shopping? Do the advantages outweigh the disadvantages?
In modern society, the trend of consumer
behaviour is commonly discussed as this has been affected from technology such
as shopping. Although there are a lot of pros and cons of the issue, I
personally think that technology has an overall positive effect on consumer
activities.
To begin with, development of new
technology has made consumer activities much convenient and optimal. In fact,
the biggest part of changes in consumer behaviour can be found in shopping since
online shopping through the Internet or mobile phones became popular. Due to
the IT skills which are adopted for shopping, people do not need to go to the
market to buy groceries. In this regard, there is an interesting recent survey. In Seoul, Only 20 percent of working population visits local markets for shopping over
the weekend because they are able to utilize online shopping today while it was
approximate 60 percent of them a decade ago when the online shopping was not
common.
It is true that consumers are more likely
to rely on the technology as times goes by. Nevertheless, there are more
advantages as the technology can help people’s lives improved. By using
technology like online shopping, consumers are able to save their time as
mentioned above. Furthermore, they would easily purchase what they need in the
best quality with supports of technology. For example, AI (Artificial
Intelligence), which is the state-of-the-art technology will navigate consumers
to find which brand and type of products are suitable for them based on the
accumulated personal shopping data.
To sum up, it is evident that consumer behaviour
has been changed due to the technology development. This will make our daily
lives much efficient as well as convenient in the near future.
1. 목표점수: 7.0
2. 시험예정일: 2월 말경 (첫 시험)
3. 작성시간: 41분 (도움 없이)
4. 단어수: 286
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