광고는 실제보다 물건을 좋게 보이는가? |
These days, most people considerably recognize the impotance of the advertisements for selling products, but don't find the fact that ads hide and overstate about the products Because ads have the clear purpose to sell the product. Thus, I agree that advertisements make a product more attractive in ads than in real use. There are two main reasons to support that statement. One is that ads show the only benefits to people who sometimes are called consumer and the other is that the products in ads are decorated for photographing. So, Let's see reasons in a deep.
First, ads only present favor traits of products to convince people who see the ads to purchase them. And then there are many case that people buy it as soon as they see the ads on TV , for example , a house wife buying the products by a homeshopping. However, according to my experience , there are several things bad unannounced to the public. Once, I purchased a MP3 player that was what I had saw on TV and on catalog. Of course, it had good characters introduced by ads , but I increasingly found something bad about it. That player had very short playing time and lcd screen on it was very small, which couldn't be realized from ads.
Second, ads is not simple but a very complex work that contains several equipments and skills using them. Director and the other people who take part in photographing work are specialists who have really good skills in their field. So they will adorn the products to be really attractive by using the camera angles, the intensity of the light, and the backgrounds that show the products to advantage. Lately, I have ever seen the biggest hamburger in the world that looked about 1m on TV in Japan. That seemed really big and tasty, but when a broadcast in Korea checked the fact whether its size and looks were real or not, it was revealed that its appearance wasn't real and TV ads made it big looks.
In one's lifetime, not only there are nearly not people who don't buy anything they need and a lot of companies that seriously compete to sell the products of them, but also it is real that we significantly depend upon the ads to get the information. In conclusion, in that competitive situation , advertisements should make the products more charming and do it in real world.
아 학원은 돈이 없어서 못댕기고 혼자 공부하는데 좀만 도와주세여 평가랑 첨삭좀 부탁드릴께여 . 첨 쓰는거라 시간도 오래걸리고 사전도 참고하고 그랬네여 ^^;; |