■ Direction You have 20 minutes to plan and write your response. Your response will be judged on the basis of The quality of writing and on how well your response presents the points in the lecture and the relationship to the reading passage. Typically, an effective response will be 150 to 225 words. ■ Question Summarize the points made in the lecture you just heard, explaining how they cast doubt on the points made in the reading
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▶ Topic : Advertisements are a waste of a company's time and money. |
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▶ Your Answer :
Surely, customers' interest plays a significant role in a company's success. Some people think advertisements are a waste of a company's time and money, while others do not. Both sides have their own reasons to support their views. If I had to choose one, I would say that advertisements is an effective way to improve companies' income. There are several reasons as follows.
Nowadays, advertising is a necessity for successful products' launching for an increase in their sales. By projecting an image that people wish to become, advertisements lure them to buy the product. One of the main tactics that recent advertising utilizes is associating a product with favorable images that people wish to imitate. When people get to pay attention to the idealized image, they tend to buy the product regardless of what they had been supposed to buy before and its disadvantages. For example, an espresso machine's sales has increased after a commercial in which an idol singer takes an espresso shot every morning instead of a proper breakfast. She portrayed images of a sexy, successful and popular female. Many people bought it to reenact the same images. Most of the customers turned out to be people who had been enjoying hand-drip or instant coffee. Moreover, skipping their breakfast in the same way the singer star did in the commercial negatively affected their health as well as work performance. This implies that a commercial entices more people into purchasing a company's products. This means that the commercial is successful in advertising their products, pushing its attractive images into customers and well hiding its potential disadvantages. All things considered, I strongly believe that the advantages of advertising plays a positive role in increasing the sales. All in all, the importance of commercials cannot be overestimated in pursuit of companies' success. |
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점수: 23/30
지칭하는 단어 (their, it, they 등등)가 너무 많습니다.
그리고 앞 구절이나 앞 문장에 actual 단어가 안 나오면 뭘 지칭하는건지 알아듣기가 힘이 들겠지요?
문법 오류 및 철자 오류가 있는 편이니 수정본 참고해주세요.
수고하셨습니다. *^^*